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The Testcolor functions on the association between images and emotions.
We have seen (color and culture) that there is a language of colors, meaning a layer of communication belonging to our unconscious mind and to our emotional world which relies on nature's constants.
The Testcolor relies on this unconscious layer and presents a complete range of colors, with colors and a gradation of grey.
Each color is associated with the longest possible list of images with which it can be associated. For example: red: Blood, red berries, roses and earth.
Each image is then associated with a series of emotions that they may generate. For example for blood: Survival instinct, fright, pain, violence or passion to name a few.
By choosing colors, you unconsciously choose the images to which they refer, the latter being your own and which we in principle do not know. You then file them in the order of preference which is imposed upon you.
The emotions associated with these images are the field and counted based on rules which constitute our know-how.
(two different colors can lead through different paths to one common emotion)
This enables us to elaborate a list of pondered and coherent emotions after the application of association and distribution rules.
These are the emotions we provide.
(but always after stressing only positive emotions and always without any judgment).
The fundamental principle of the test is to look for the coherence of messages based on the fact that we are all coherent with ourselves.
Our emotional modal is original.
It is the result of years of work.
It has been compared with many cultural, religious or philosophical models including some fundamental hermetic, air or Egyptian initiations.
It integrates perfectly with the archetypal modal of C.G.Jung.
Our engine uses over 4000 rules of artificial intelligence, measures more than 130 different emotional criteria and realizes over 650 OOO evaluations of different profiles with each test.
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